Now exclusively

-30 % on all wedding earrings

In love. Engaged. Enchanted.

Our most beautiful bridal styles now at a special price - for a limited time only.

Discover now
VIENNESE JEWELRY, BOHO JEWELRY & STATEMENT EARRINGS
TO THE SHOP
NOW UP TO -70% AND NEW MODELS ON SALE
TO THE SALE
Back & in high demand
Flowers of Cannes & Royal Lagoon - now back in the store!

Two iconic MASCHALINA designs are back: Flowers of Cannes with dalmatian jasper & Royal Lagoon with amethyst and pearls. Handmade in Vienna, light as a feather & feminine - made for your everyday life and special occasions.

Favorite pieces of the MASCHALINA community.

Known from

MASCHALINA - one of 142 young designers under the age of 27 who are changing the jewelry industry with their creations

A handmade arrangement of Swarovski crystals, gemstones, freshwater pearls and glass and rocaille beads.

Elegant earrings from MASCHALINA complete the outfit.

MASCHALINA is an Austrian label that presents extravagant jewelry and has set itself the goal of emphasizing the natural beauty of women.

We scout trends not only at fashion weeks, but also on Instagram. Our favorite: earrings from MASCHALINA.

Worth the price! With designer earrings from MASCHALINA, you don't always have to spend a fortune.

Trend color pink at MASCHALINA: Fashion insiders are certain that this is the hottest fashion color of the year.

Masha Lina Borodin
Designer with vision

Masha Lina Borodin, founder and designer of Mashalina, began creating unique jewelry for friends at the age of 20 - today her brand is in demand internationally. Her designs, such as the statement earrings made from Swarovski pearls and gemstones, were exhibited at Milan Fashion Week and worn by celebrities such as Anna Ermakova at the 2019 Oscars. Mascha focuses on fair production in Viennese workshops and empowers women through female empowerment and charity events. Find out more about Mascha: Click here

Close-up: Statement earrings from Maschalina with feminine accents worn in daylight

Discover high-quality designer jewelry from MASCHALINA in Vienna

Experience long-lasting, handmade jewelry with character - straight from Vienna! In the MASCHALINA online store you will find exclusive earrings, bracelets, necklaces and anklets, precisely crafted from the highest quality materials such as natural stones, gemstones, freshwater pearls and 18K gold-plated brass. Our sustainable designer jewelry, such as the popular Maschalina earrings Vienna, are created in social Viennese workshops, where around 30 skilled workers work under fair conditions.

Our collections - from boho earrings to statement bracelets - combine style, quality and environmental awareness. We fight fast fashion by shipping environmentally friendly and using durable natural materials. If your Maschalina earrings or bracelets get damaged, we offer free repairs - for jewelry that lasts an eternity. Buy handmade jewelry Austria online now and find your dream jewelry for every occasion. Discover our sustainable jewelry and be inspired by its quality and uniqueness - ideal for women who value style and responsibility.

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