Fairness and sustainability at MASCHALINA

Fairness, sustainability and inclusion have been a top priority at MASCHALINA from the very beginning. But what exactly makes our designer jewelry so special? From the very beginning, it was important to us to bring as much employment as possible into local production. We follow the principles of slow fashion, repair options and regional production. This is a special feature, especially in comparison to competing, large jewelry companies.

High-quality natural materials such as semi-precious stones, Swarovski glass and freshwater pearls are sewn by hand into your favorite pieces of jewelry. Around 80% of our production volume currently takes place in 4 social workshops in Vienna. Around 25-30 people work on the production of the filigree boho jewelry. The precise sewing technique with high-quality seed beads and the durable natural materials ensure that your jewelry will last. In this way, we make a statement against the prejudice that costume jewelry is cheap and disposable. Our cooperation with social workshops enables us to have personal contact with our seamstresses and supports minorities who have a hard time on the job market. Through responsible production, local working conditions and selected materials, we make a clear statement for more awareness and appreciation of fashion jewelry with high-quality fashion jewelry from Austria.